Maria Rosa Vilma Tuazon Santos-Recto (born Maria Rosa Vilma Tuazon Santos November 3, 1953 in Bamban, Tarlac), commonly known as Vilma Santos-Recto or Ate Vi is a Filipino actress and box office queen for almost four decades. One of the original Philippine movie queens, she rose up to become the versatile actress that has been given the fitting title of “Star for All Seasons” because of her capacity to adapt to the changing mores and values of the Filipino woman, giving a face to their plight and struggles, albeit in success both critically and box-office wise in some of Philippine cinema’s classics such as Trudis Liit (1963), Lipad, Darna, Lipad (1973), Burlesk Queen (1977), Relasyon (1982), Sister Stella L. (1984), Alyas Baby Tsina (1984), Pahiram ng Isang Umaga (1989), Dahil Mahal Kita: The Dolzura Cortez Story (1993), Anak (2000) and Dekada ’70 (2002). She is currently the governor of Batangas, Philippines (2012)(Wikipedia).

For More Informations, Visit: Vilma Santos-Recto's Official Web-site

Friday, October 17, 2014

Eskinol


Endorsing Products - "...Vilma Santos started endorsing products in the early ‘70s and the first product she sold on TV I remember was Tanduay – the wholesome edition. (There was a sexy version with Rosanna Ortiz). Then, there were those beautiful Lux commercials, one of which was shot in an old church in Nagcarlan, Laguna. After that came the Fita ad where she hosts a children’s party for a niece who tells her, “Tita Vi, I am so happy. Thank you!” The one product she endorsed the longest, of course, was Eskinol. Her career at this point was charted very well. It was around this period when she did the Darna series, “Takbo, Vilma, Dali!” and other blockbuster hits. In 1975, she made a rather daring move that called for her to come out in a twopiece swimsuit. This was in “Nakakahiya” where she was involved in a May-December affair with Eddie Rodriguez..." - Butch Francisco, The Philippine Star, Nov 04 2003 (READ MORE)

Eskinol Cinematographer - “...Direk Marilou was like a mother to me, especially on the set of ‘Baby Tsina.’ I remember that she would always bring for the cast members pandesal and Spanish sardines, which we ate before shooting. “I love her and her husband, Direk Manolo, who I always requested to be my cinematographer in all of my Eskinol commercials before. “The last time I saw Direk Marilou was at the wake of actor Johnny Delgado. She was already sick then. She was a fighter. She told me, “kaya ko ‘to! I pray for her family and for the eternal repose of her soul...” - Marinel Cruz, Philippine Daily Inquirer, Oct 09 2012 (READ MORE)

Costliest Commercial - "Vilma Santos renews her contract with Metro Drugs Inc. manufacturers and distributors of the popular Eskinol line of beauty products. This year marks the eight year the actress will portray the glamorous Eskinol Girl, a role and image she has kept as the product's longest-reigning model. The new Vilma Santos Eskinol commercial is a multi-million peso productions, perhaps the costliest commercial produced to date. Santos will receivea hefty talent fee, reportedly the highest of its kind so far in the industry." - JC Nigado, Manila Standard, 08 Dec 1987 p11 (READ MORE)



Related Posts Plugin for WordPress, Blogger...
FAIR USE NOTICE: This site contains copyrighted materials the use of which has not always been specifically authorized by the copyright owner. We are making such material available in our efforts to preserve the film legacy of actress, Vilma Santos, and to make her career information available to future generations. We believe this is NOT an infringement of any such copyrighted materials as in accordance to the fair dealing clauses of both the Canadian and U.S. Copyright legislation, both of which allows users to engage in certain activities relating to non-commercial/not for profit research, private study, criticism, review, or news reporting. We are making an exerted effort to mention the source of the material, along with the name of the author, performer, maker, or broadcaster for the dealing to be fair, again in accordance with the allowable clauses. For more info: Wikipedia: Fair Dealing

PLEASE NOTE: Paid advertising on Star For All Seasons may not represent the views and opinions of this website and its contributors. No endorsement of products and services advertised is either expressed or implied. The owner of this web-site is not earning any revenue from advertising posted in this site. This is in connection to the “not for profit/commercial use” fair use notices the site owner have been disclosing to this site’s readers.